Ihr Online-Shop ist die digitale Visitenkarte Ihres Unternehmens und spielt eine zentrale Rolle bei der Umsatzgenerierung – rund um die Uhr. Ein gut strukturierter und professionell übersetzter Webshop ist weit mehr als nur ein Vertriebskanal: Er ist Ihr wertvollster Partner, um internationale KundInnen gezielt anzusprechen. Mit den professionellen Webshop-Übersetzungen der KERN AG können Sie sicher sein, dass Ihre Produkte und Dienstleistungen weltweit optimal präsentiert werden.
Globalisation and the rapid growth of e-commerce offer companies enormous opportunities to tap into new markets. But expanding into foreign-language markets requires more than just a simple translation of the website. Sophisticated localisation of your web shop ensures that your content is linguistically correct. At the same time, it is adapted to the cultural and legal characteristics of the respective target markets. This strengthens the trust of your customers and improves the user experience.
With a localised website, you not only create a closer bond with international customers, but also increase your conversion rate. A translated website conveys professionalism and credibility - two key factors for success in e-commerce.
The products you sell are at the heart of an online shop. A correct translation of product names, descriptions and additional information is crucial. It ensures that customers understand the product and are convinced to buy it. Especially for specialised products with technical terminology, translations must be linguistically clear and easy to understand in order to build trust.
One challenge with web shop translations is the quantity of products. Translating and entering thousands of articles individually can be very time-consuming. To speed up the process, our specialist translators use terminology databases. These help to translate product names and descriptions efficiently. This means that large product catalogues can be processed more quickly and integrated into your web shop system.
Search engine optimisation (SEO) also plays an important role. The use of relevant keywords improves the visibility of your online shop in search engines. Our translators work with translation memory systems, which ensure that all keywords are used consistently in your product translations.
Category pages are often the first point of contact for your customers in the online shop. Accurate and culturally appropriate translation of these pages is essential to ensure that products are clearly structured and visitors can navigate intuitively. Our web shop translations ensure that the content is adapted to the expectations of international target markets, increasing both user experience and conversion rates.
Customer reviews play an important role in the purchasing decision process. A precise translation ensures that international customers understand the opinions and experiences of other buyers. This can build trust and strengthen the credibility of your online shop.
GTC and legal texts must be clear and legally compliant in every market. A professional translation of these documents ensures that your customers are fully informed about their rights and obligations. This provides peace of mind and protects your business from legal risk.
Shipping and payment information needs to be translated accurately and clearly so that international customers can complete the order process smoothly. A correct presentation of shipping options, costs and payment methods increases transparency and ensures a positive shopping experience.
A web shop consists not only of product descriptions, but also of numerous design elements and interfaces that also need to be translated. These include login areas, buttons, call-to-actions and advertising messages that are intended to appeal to potential customers. When translating these elements, it is important to avoid a literal translation. Word lengths and meanings can vary widely between languages, which can affect layout and usability.
In addition to linguistic adaptation, the localisation of the web shop plays a key role. This includes the correct presentation of currencies, VAT details and other country-specific requirements. Whether you use a WordPress, TYPO3 or Shopware platform - our integration experts ensure that your web shop translations are seamlessly integrated into the existing system. We use translation memory systems that ensure consistent terminology and make future translations more efficient.
With KERN UK Ltd., you will benefit from over 50 years of experience in the field of translations. Our services offer you numerous advantages:
The translation and localisation of your web shop is a crucial step in opening up new markets and ensuring international success. Rely on the expertise of KERN UK Ltd. and benefit from precise, culturally adapted and search engine optimised translations. Let's work together to ensure that your products and services are understood and appreciated around the world.
Contact us today for a free consultation and have your online shop translated to take the next step towards global success!
We are there for you Monday to Friday from 8:00 AM to 7:00 PM.
Phone: 0207 831 5600
Email: kern.london@e-kern.com
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