Marketing, media and entertainment translations

The KERN team possesses the necessary know-how to make your media and marketing content quickly and straightforwardly available to an international audience. The team cooperates directly with your production teams and specialist departments, or with your advertising agencies and communications partners. We are happy to carry out your order as an express translation.

We can translate the following marketing texts for you, amongst other things:

• Catalogs
• Brochures
• Flyers
• Forms
• Adverts (online and offline)
• Newsletters
• News items (for example, PR texts, press releases, press reports)
• Adverts
• Pitches and briefings
• Marketing material for your trade fair stand
• Website and SEO translations
• Blog articles
• Social media posts
• Posts in the field of online communication

Corporate media translations are essential for a global organization that needs to be understandable and effective both externally and internally. In a globalized world, translating content into different languages is essential to reach a broad audience while strengthening internal communication.

For external communication, such as press releases and presentations, we support you with our experienced translators from KERN Global Language Services They ensure accurate and culturally appropriate transmission of messages in the required languages to ensure effective external communication.

For your internal corporate communication, we support you with qualified native speakers in the localization of employee publications and specialist articles. This ensures a clear understanding and recipient-oriented communication within the company.

KERN interpreters ensure that your external communication at trade fairs and events is of the best quality and suitable for your target group. We are also happy to support you with our experts at international testimonials at press conferences.

Specialist media, entertainment and marketing translations require special attention and care as they ensure the effective communication of messages, advertising campaigns and cultural content in global markets.

Our translators also take visual appearance into account in marketing translations. Because the length of words varies with each language. Thus, an extension of the original text by up to 300% is not uncommon. As a result, the text may no longer fit the specified layout. Our solution: We will inform your graphic designers about this challenge or, in consultation with you, make appropriate cuts. Our goal is to integrate text and image harmoniously into an appealing overall picture.

The following principles must be observed by our experts in their daily work:

• Cultural differences are particularly relevant in these industries. Translators need to understand the cultural nuances and subtleties of both the source and target language to ensure that messages are conveyed appropriately and with respect.
• Creativity and a unique style of writing are often needed in the media and marketing sectors. Translators should be able to maintain the creative flow and style of the original while respecting the target language.
• The media, entertainment and marketing industries are in constant flux. Translators need to be informed about current trends and developments in these industries to deliver relevant and up-to-date translations.
• Each target group is unique. Translations should be tailored to the needs and preferences of the target audience, whether in advertising, social media campaigns or entertainment content.
• Translations in these areas can be text-based, auditory or visual. It is important to ensure that messages are conveyed consistently and effectively in different media formats.

Specialist translations in marketing, media, and entertainment require a combination of language proficiency, creativity, and cultural understanding. This ensures that messages have the desired impact and reach audiences worldwide.